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Focus PDF
By:Heidi Grant Halvorson, Ph.D.,E. Tory Higgins Ph.D.
Published on 2013-04-18 by Penguin

We all want to experience pleasure and avoid pain. But there are really two kinds of pleasure and pain that motivate everything we do. If you are promotion-focused, you want to advance and avoid missed opportunities. If you are prevention-focused, you want to minimize losses and keep things working. And as Tory Higgins has found in his groundbreaking research, if you understand how people focus, you have the power to motivate yourself and everyone around you. Showing how promotion/prevention focus applies across a wide range of situations from selling products to managing employees to raising children to getting a second date, Halvorson and Higgins show us how to identify focus, how to change focus, and how to use focus exactly the right way to get results. Short, punchy, and prescriptive, Focus will help you see not just what’s going on around you— but what’s underneath. Visit the author's website at www.heidigranthalvorson.com for a special pre-order giveaway.

This Book was ranked at 38 by Google Books for keyword Preventive.

Book ID of Focus's Books is Vv0ZcDSWg90C, Book which was written byHeidi Grant Halvorson, Ph.D.,E. Tory Higgins Ph.D.have ETAG "nn2JTINptQM"

Book which was published by Penguin since 2013-04-18 have ISBNs, ISBN 13 Code is 9781101609897 and ISBN 10 Code is 1101609893

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Book which have "272 Pages" is Printed at BOOK under CategoryPsychology

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